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  • Conterp – Brazil

  • Logo & Full Brand Identity Design

  • Conterp is a Brazilian engineering and energy company specializing in on-site services, petroleum systems, and infrastructure. When I began this branding project, the goal was to craft a modern, instantly recognizable identity that could reflect both the robust nature of the energy industry and Conterp’s commitment to innovation.

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    I designed a complete brand identity system from scratch—including logo, business cards, internal and external branding materials, and even oilfield uniforms. The logo is built from modular geometric shapes forming a stylized “C,” symbolizing structure, progress, and precision—qualities essential in energy operations. This shape also mirrors an industrial hex nut, reinforcing their engineering core.

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    From stationery to lanyards to billboards across Brazil, the system was designed to work across digital and physical spaces with a consistent, clean, and professional visual tone. I'm proud to see Conterp still using the logo and identity to this day.

  • Precision, trust, and progress.
    Energize your operations with a brand that reflects your engineering excellence.

  • Conterp’s identity helped them present themselves as reliable, cutting-edge, and well-aligned with their mission to power and support Brazil’s infrastructure.

    • Develop a logo that felt technical yet clean, flexible across formats and languages.

    • Create a scalable brand identity system that could adapt to site uniforms, documents, signage, and digital platforms.

    • Position Conterp as a trustworthy, energetic, and forward-thinking company in the industrial energy space.

    • No consistent visual identity existed—internal and external assets lacked coherence.

    • Need for a bilingual and visually functional brand across both professional and physical materials, including outdoor equipment.

    • Must feel modern and authoritative without losing approachability.

    • Designed a modular logo that continues to be used today across the company’s platforms.

    • Built a cohesive visual system adopted across uniforms, documents, and site materials.

    • Delivered a clean, tech-inspired brand language that communicated professionalism and adaptability.

    • Created a design that unified the brand presence for employees, clients, and stakeholders alike.

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