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  • CERES – Artisan Bakery

  • Izmir, Turkey

  • Brand Identity Design

  • CERES Artisan Bakery was a project close to my heart—built not only for a client but for dear friends in İzmir who left engineering to follow their dream of handcrafting bread. I designed the full brand identity from scratch, deeply inspired by the mythology of Ceres, the Roman goddess of agriculture, as well as the natural warmth of wheat grains, wood-fired ovens, and earthy textures found in traditional bakeries. The logo concept emerged from this symbolic fusion: a stylized goddess face formed with curved, architectural lines that echo both braided hair and wheat, framed within a shape that evokes ancient hearths and mosaic oven arches.

    The identity system celebrates the values of nourishment, womanhood, and community, blending classical inspiration with minimal, modern execution. Every touchpoint—from logo to cup design, packaging, signage, and typography—embodies a return to meaningful craftsmanship and soulful branding.

  • Harvested from the Earth, made with love.
    The brand invites people to slow down and reconnect with honest, handcrafted quality—something rare and nourishing in today’s fast world.

  • CERES is not just a bakery—it’s a philosophy rooted in nature, heritage, and woman-led transformation. The identity balances classical beauty with modern simplicity to build emotional and visual resonance.

  • To create an artisan brand that reflects the authenticity, unity, and soul of the bakery’s mission. The goal was to design an identity system that’s deeply rooted in mythology, yet functional for a growing business—from packaging and signage to digital and print use.

    • Translating a rich mythological concept into a clean, scalable logo.

    • Ensuring emotional connection without overcomplicating the design.

    • Balancing warmth and minimalism in packaging, signage, and in-store branding.

    • Delivering a strong visual identity on a limited budget as a personal favor to close friends.

    • Delivered a meaningful logo animation that tells the story of Ceres’s nurturing spirit.

    • Created cohesive packaging, signage, and merchandise mockups for both bakery and coffee line.

    • Designed a brand identity that instantly resonated with customers and gave the business a strong, elegant presence in a competitive artisan food market.

    • This project became one of my most emotionally fulfilling works, merging professional discipline with personal connection and cultural storytelling.

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